FIFA is looking for a new publisher for your football

EA recently explained that FIFA 22 may be the last FIFA title with this name. Allegedly, FIFA wanted more than a number of billion euros for the name rights, which is why EA now registered a Trademark for EA SPORTS FC . In a new blog post called FIFA Set to Widen Gaming and Esports Portfolio , FIFA explained, as it will look around the future of the brand:

According to a comprehensive and strategic evaluation of the market for games and interactive entertainment, FIFA is self-assured and optimistic about its long-term future in the field of gaming and esport. [...] It is clear that this must be a room that is occupied by more than one party, which controls all rights.

FIFA is probably not a fan of that EA in terms of football games a small monopoly built, especially after the recent failure of Konamis Efootball. The company is now in conversation with some members of the industry, including developers, investors, and analysts to build a long-term view of the gaming, esport and interactive entertainment sector .

With EAS FIFA titles, the brand has definitely to build a name in the games sector for itself, after all, FIFA has previously been one of the most popular football game ever. Next year, FIFA has to start zero, so to speak and compete with a new partner against the sports game of EA.

However, FIFA has enough resources to keep a competition with EA, finally the company organizes the Football World Championships, which gives you the opportunity to reach football fans around the world.

FIFA has also found that the overlaps between the virtual sport and football competitions of FIFA must be tuned more strongly. In this regard, FIFA is looking forward to the FIFA football world championship (with four billion spectators) and the FIFA -Women Football World Cup (with an audience of 1.2 billion) as platforms for introducing and integrating exciting new games and esport offers.

For football fans, the next year will be quite exciting, with EAS new football game under a new name, Konamis try to transform Efootball into something presentable, UFLs new free-to-play offshoot, and any plans of FIFA itself.

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From Daniel Link author 18.10.2021 at 17:58